I Redesigned My Website 20 Times to Learn These 3 Take Aways that Convert More Leads
An Entrepreneur’s Journey
6 min readJul 21, 2024
Ugh.
Why does designing a website need to be so difficult?
Let’s face it, we all need a website to do one thing — help us connect with the people we need to connect with.
But that’s the problem.
Why is designing a website so difficult, when we know what we need to do:
- we need a very clear offer
- we need to speak directly to our target customer
- we need our target customer to “WANT” to connect with us now!
One
Simple is better.
The first lesson I learned after redoing my website 20 times is that “simple is always better.”
No, seriously!
Think about any webpage you ever landed on.
Take the Apple homepage for example:
Who are they talking to here?